Page: For Creators
Code: FCRE Route: /for-creators Access: Public Priority: P1 Status: In Scope
Purpose
Recruit course creators by explaining the value proposition: create courses, build a teaching network, earn passive income through royalties. Target experienced professionals and educators.
Connections
Incoming (users arrive from)
| Source | Trigger | Notes |
| HOME | Header 'For Creators' link | Primary entry |
| HOWI | "For Creators" section CTA | From how it works |
| PRIC | "Create a Course" CTA | From pricing page |
Outgoing (users navigate to)
| Target | Trigger | Notes |
| SGUP | "Start Creating" CTA | Creator registration (role=creator) |
| CRLS | "See Our Creators" link | Browse existing creators |
| CONT | "Talk to Us" link | For questions or partnerships |
| FAQP | "Creator FAQ" link | FAQ section |
Data Requirements
| Entity | Fields Used | Purpose |
| users (creators) | name, avatar, bio, stats | Featured creator testimonials |
| courses | title, student_count, rating | Featured course examples |
Sections
Hero
- • Headline: "Turn Your Expertise Into Income"
- • Subheadline: "Create a course once. Build a teaching network. Earn forever."
- • Primary CTA: Start Creating
- • Secondary: See Our Creators
The Creator Advantage
- • You focus on content, we handle delivery
- • Build an army of certified tutors for your course
- • Earn from course sales AND ongoing session royalties
- • Visual: Creator → Course → Student-Teachers → Students
How It Works for Creators
- • Step 1: Design your curriculum with our tools
- • Step 2: Set your course price (you keep 85%)
- • Step 3: Certify top students to become tutors
- • Step 4: Earn 15% of every tutoring session—forever
Revenue Model
- • Course sales: Keep 85% of every sale
- • Session royalties: 15% of all tutoring sessions
- • Example earnings calculator
- • Comparison to other platforms
Creator Tools
- • Course builder with multimedia support
- • Student-Teacher certification workflow
- • Analytics dashboard
- • Community management
- • Newsletter tools
Success Stories
- • Featured creator testimonials
- • Earnings examples
- • Course catalog examples
Comparison Table
- • Peerloop vs Udemy vs Teachable vs Skillshare
- • Revenue splits, features, support
Creator FAQ
- • Common creator questions
- • Link to full FAQ
Final CTA
- • "Ready to start?" → SGUP with role=creator
- • "Have questions? Let's talk" → CONT
User Stories Fulfilled
- • US-C001: Understand the creator value proposition
- • US-C002: Learn how to create and publish courses
- • US-C003: Understand the revenue model
States & Variations
| State | Description |
| Default | Standard creator recruitment page |
Mobile Considerations
- • Steps become vertical timeline
- • Comparison table scrolls horizontally
- • Calculator remains functional
Error Handling
| Error | Display |
| Creator testimonials fail to load | Show static testimonials or hide section |
Analytics Events
| Event | Trigger | Data |
page_view | Page load | source, referrer |
calculator_used | Revenue calculator interaction | students_input, price_input, sessions_input |
cta_click | Any CTA clicked | cta_name, destination |
API Calls
| Endpoint | When | Purpose |
GET /api/creators/featured | Page load | Featured creator testimonials |
Notes
- • SEO: Target 'create online course', 'course creator platform'
- • Focus on passive income angle
- • Emphasize the Student-Teacher network as differentiator